Chhatrapati Shahu Ji Maharaj University (Kanpur University) - Kanpur

The degree of BBA of CSJM University, Kanpur shall be conferred on candidates who have pursied prescribed course of study for six semesters spread over three academic years and have passed the examinations as prescribed under the relevant ordinances.

The BBA course is very useful for young boys and girls who have passed 10+2 or equivalent examinations in Arts, Commerce, Science etc. and are interested in this entry programme for management career. The course contents are designed in such a way that the BBA programme provides strong foundation for advanced MBA programme.

BBA Part-I (First Semester)
C-101     Principles of Management
C-102     Business Statistics
C-103     Economic Theory and Practice
C-104     Introduction to Computer
C-105     Principles of Accountancy

BBA Part-I (Second Semester)
C-201     Business Mathematics
C-202     Indian Economy
C-203     Business Communication
C-204     Company Law
C-205     Cost Accounting
             Viva Voce Examination

BBA Part-II (Third Semester)
C-301     Human Psychology
C-302     Government and Business
C-302     Commercial Law
C-304     Company Accounts
C-305     Principles of Marketing

BBA Part-II (Fourth Semester)
C-401     Human Resource in Business
C-402     Business Finance
C-403     Management of Operations
C-404     Computer Aided Information System
C-405     Advertising and Sales Promotions
             Viva Voce Examination

BBA Part-III (Fifth Semester)
C-501     Industrial Laws
C-502     Computer Applications in Business
C-503     Marketing Research
C-504     Direct Taxes
C-505     Financial Mathematics

BBA Part-III (Sixth Semester)
C-601     Entrepreneurship
C-602     International Business
C-603     Management Accounting
C-604     Indirect Taxes
C-605     Marketing of Services
C-606     Project Report
             Viva Voce Examination

Each paper in the BBA shall be of three hours duration and shall carry a maximum of 75 marks besides 25 marks for internal assesiment. The minimum pass marks in each individual paper (end semester and internal assessment combined ) shall be 35% and in aggregate 45%.

The total number of seats available in BBA Programme are 60 out of which 30 seats are under normal category, 21 seats under payment seats and 9 seats under NRI/NRI sponsored category.

The students in B.B.A. Course will be selected strictly on their performance in the entrance test, group discussion and personal interview and the merit list prepared there upon. The marks of these are as under :

Written Entrance Test          : 200
Group Discussion                 : 25
Personal Interview               : 25
                                 Total 250

The candidates ranking highest in merit will be allotted seats under normal category and the other candidates will be offered seats under self supporting category i.e. payment seat. For NRI/NRI sponsored candidates there will be no written test, admission will be based in relative merit on the basic of academic index, group discussion and personality interview.

Intermediate or 10+2 from U.P. Board or other equivalent examination passed in Arts, Science, Commerce etc. Students appearing in Intermediate may also apply, subject to production of evidence of passing the examination at the time of admission.

The two year full time M.B.A. programme aims to provide knowledge skill and values which develop confidence in the students to work at problems in the organisational framework. The modular design of the curriculum stimulates development of conceptual and perceptual skills. The contents are such that after a strong foundation has been built in basic disciplines, advanced work in particular areas come as a natural extension. Following training in core subjects students choose electives which along with project work and other assignments complete the degree requirements.

The schedule of papers prescribed for MBA (Full Time) examination shall be as follows:

FIRST SEMESTER
C-101     Management Concepts and Process
C-102     Managerial Economics
C-103     Business Environment
C-104     Financial Accounting
C-105     Statistics for Business Decision (including Research Methodology)
C-106     Legal Environment of Business

SECOND SEMESTER
C-201     Marketing Management
C-202     Financial Management
C-203     Production and Material Management
C-204     Human Resources Management
C-205     Management Accounting
C-206     Communication Skills and Introduction to Computers
             Viva Voce Examination

THIRD SEMESTER
C-301 Organisation Behaviour
C-302 Operations Research
E - Specialisation A
E - Specialisation A
E - Specialisation B
E - Specialisation B

FOURTH SEMESTER
C-401     Business Policy and Strategic Management
C-402     Management Information System and Computer Application
C-403     Project Management and Entrepreneurship
E- Specialisation A
E- Specialisation A
C-406     Research Project
             Viva Voce Examination

ELECTIVES GROUP I - FINANCIAL MANAGEMENT
E - 501     Management of Financial Institutions and Financial Services (Minor)
E - 502     Investment Management (Minor)
E - 503     Corporate Tax Planning (Major)
E - 504     Financial Decision Making (Major)

ELECTIVES GROUP II -FINANCIAL MANAGEMENT
E - 511     Marketing Research, Consume Behaviour & Protection (Minor)
E - 512     Advertising and Sales Management (Minor)
E - 513     International Marketing (Major)
E - 514     Advanced Integrated Marketing (Major)

ELECTIVES GROUP III- HUMAN RESOURCES MANAGEMENT
E - 531     Management of Manpower Policy & Planning (Minor)
E - 532     Industrial Relations (Minor)
E - 533     Wage & Salary Administration (Major)
E - 534     Legal Frame work of Industrial Relations (Major)

The objective of the first year is to build a strong foundation of management and its related disciplines. An overview of the various functional areas of management is also provided.

At the end of the first academic year, students undergo summer training for two months in a business organisation. Students are required to execute projects or do an study of indepth specific aspects of management in-depth and submit a detailed summer training report at the beginning of the second academic year.

The objective of the second year is to provide a detailed knowledge of major functional areas. The Institute follows a system of Major and Minor specialization. Over a span of one year in M.B.A. second year, each student studies four courses of major specialization area and two course of minor specialization area alongwith five compulsory courses. All these are divided into two semesters as under :

SEMESTER - III	SEMESTER - IV
* Organisational Behaviour	* Business Policy and strategic Management
* Operations Research	* M.I.S. & Computer Applications
	* Project Management & Entrepreneurship

	SEMESTER - III	SEMESTER - IV
Finance	* Management of Financial Institutions and Financial Services * Investment Management.	* Corporate Tax Planning. * Financial Decision Making.
Marketing	* Marketing Research Consumer Behaviour, and Protection. * Advertising & Sales Management.	* International Marketing * Advanced Integrated Marketing.
Human Resources Management	* Management of Man Power Policy and Planning. * Industrial Relations	* Wage & Salary Administration * Legal Framework of Industrial Relations.

During the third semester besides the compulsory courses the students choose any two optional specializations out of the three offered by the institute.

During the final semester the students have to choose one of the two specializations opted by them in the third semester, as their major specialization.

Winter Project : Besides the course work, during the final semester, the students have to submit a dissertation related to their major specialization area.

The same course structure is spread over three years (six semesters) for the Part-Time students.

The total number of seats available in MBA Full-Time Programme are 60 out of which 30 seats are under normal category, 21 payment seats and 9 under NRI/NRI sponsored scheme.

The admission to seats under normal category and payment seats will be made through UP Management Combined Admission Test (UPMCAT).

The admissions for 9 seats under NRI/NRI sponsored category will be made by the CSJM University, Kanpur. For NRI/NRI sponsored candidates there will be no written test, admission will be based on relative merits on the basis of academic index, group discussion and personality interview.

A Bachelor's Degree (10+2+3) or P.G. in any discipline from a recognised University/Institutions. Students appearing in final year of graduation are eligible ,and provisionally admitted subject to production of evidence of passing the examination at the time of admission.

The three year M.B.A Part Time Programme is designed to develop conceptual knowledge and behavioural skills in students who continue to work in industry, government, financial institutions or other buisness organisations. The modular design of the course divided into six semesters builds a strong foundation in the basic areas of management and allows the students to specialise in their areas of interest. The programme has several streams of specialisation.

The schedule of papers prescribed for MBA Part Time Programme shall be as follows :

FIRST SEMESTER
C-101         Management Concepts and Process
C-102         Managerial Economics
C-103         Business Environment
C-104         Financial Accounting

SECOND SEMESTER
C-201         Statistics for Business Decisions (including Research Methodology)
C-202         Legal Environment of Business
C-203         Management Accounting
C-204         Communication Skills and Introduction to Computers

THIRD SEMESTER
C-301         Marketing Management
C-302         Financial Management
C-303         Production Management
C-304         Human Resources Management

FOURTH SEMESTER
C-401         Organisational Behaviour
C-402         Operations Research
E - Specialisation - A
E - Specialisation - B
     Viva Voce Examination

FIFTH SEMESTER
C-501 Management Information System and Computer Applications
C-502 Project Management and Entrepreneurship
E - Specialisation - A
E - Specialisation - B

SIXTH SEMESTER
C-601         Business Policy and Strategic Management
E- Specialisation A
E- Specialisation A
C-604         Research Project
                 Viva Voce Examination

The Institute follows the system of Major and Minor specialisation in MBA Part Time Programme which is spread over a period of one and a half years, Commencing from fourth semester each student studies four courses of major specialisation area and two courses of minor specialisation area alongwith their compulsory courses. All these are divided into three semesters as under :

SEMESTER IV	SEMESTER V	SEMESTER VI
* Orgaisational Behaviour * Operations Research	* Management Information System and Computer Application * Project Management and Entrepreneurship	* Business Policy and Strategic Management

	SEMESTER - IV	SEMESTER - V	SEMESTER - VI
Finance	* Management of Financial Institutions and Financial services	* Investment Management	* Corporate Tax Planning. * Financial Decision Making.
Marketing	* Marketing Research Consumer Behaviour, and Protection.	* Advertising and sets Management	* International Marketing * Advanced Integrated Marketing.
Human Resources Management	* Management of Man Power planning and Policy	* Industrial Relations	* Wage & Salary Administration * Legal framework of Industrial Relations.

During the fourth semester, besides the compulsory courses, the students choose any two optional specialisations out of the three offered by the Institute.

During the fifth semester, besides the compulsory courses, the students complete the additional papers of the two optional specialisations opted by them in the third semester.

During the final sixth semester the students have to choose one of the two specialisations opted by them in the third semester as the major specialisation.

A bachelor's degree in any discipline form a recognised University/Institute. In addition, two years full time work experience at management level after graduation.